The Challenge:
Entering the Oditi competition I was set with creating a merchandise poster for Novo Amor where by I was asked to take inspiration from the existing tour poster, to create something fans would feel connected too.

The lightbulb moment:
Novo Amor means "new love" and with the most recent album being around difficulties in the singers life and a new beginning on the horizon I wanted to focus my design around this whilst keeping to the aesthetics the singer liked.

The new chapter:
Titled break through this poster represented how the artist is letting go of his past and starting to look to the future. You have the sun which helps to represent the new chapter breaking through the dark stormy times (represented by the dark colours) in the centre of the sun is the things in life your looking forward to achieving (represented by the house).